**Overview of the Destination**

Sendai, often referred to as the ‘City of Trees’, is the capital city of Miyagi Prefecture, Japan, and the largest city in the Tohoku region. Famed for its beautiful greenery and wide, tree-lined boulevards, Sendai blends a fascinating historical backdrop with a modern, bustling city life. This balance is what makes it such an interesting place to visit. From the iconic Sendai Castle to the bustling Jozenji Street, Sendai, which is also the economic and cultural hub of the region, offers plenty for travelers to explore.

**Best Time to Visit**

The best time to visit Sendai is from late spring (April to June) to early autumn (September to November) when the weather is temperate, and there’s a minimal chance of rainfall. Transport in and out of the city tends to be smoother, and there’s a throbbing energy to the city’s life. The highlight of Sendai’s calendar is the Tanabata Festival, held in August, which brings the city alive with vibrant decorations and festivities.

**Climate & What to Pack**

Sendai experiences a humid climate with warm summers and cool winters. In summer, temperatures can reach up to 26°C (78°F), while winter temperatures drop to as low as -1°C (30°F). Pack lightweight clothing for summer, but remember a jacket for cooler evenings. If you’re visiting in winter, carry warm clothing and a good coat. Exactly what you need to pack also depends on the activities you plan to undertake – if you’re planning to hike in the nearby mountains, ensure you pack suitable clothing and footwear.

**Getting There**

Sendai is served by Sendai Airport, about 13 miles south of the city with transport links to several Asian cities. Upon landing, you can take the Sendai Airport Line train that directly connects the airport to Sendai Station. Alternatively, taxis or rental cars are available. Note that you will need a tourist visa to enter Japan unless you are from one of the 68 visa-exempt countries.

**Getting Around Locally**

Sendai boasts an efficient transport system which includes buses, subways and taxis, making it easy to get around the city. The Loople Sendai bus is popular among tourists as it passes many major attractions. Taxis and rideshare services are readily available, but do consider the city’s efficient public transport to reduce your carbon footprint. The city is also well suited for walking or cycling.

**Safety Tips**

Sendai is generally a safe city with low crime rates. However, as with any major city, remain vigilant and avoid unlit or deserted areas at night. Be cautious with your possessions to prevent pickpocketing or theft. Japan has a distinctive culture with specific etiquette rules, so read up before you visit to ensure you respect the local norms.

**Top Things to Do & See**

Must-see attractions in Sendai include the historic Aoba Castle, the picturesque Rinnoji Temple and the Osaki Hachimangu Shrine. To experience the city’s vibrant atmosphere, take a stroll down Jozenji Street or visit the bustling shopping district of Ichibancho. Unique experiences include the yearly Tanabata Festival and a visit to the stunning Matsushima Bay nearby.

**Where to Stay**

When choosing a place to stay, consider the Aoba-dori Avenue for luxurious hotels or the Kokubuncho area for more budget-friendly options. Another interesting option is the traditional Ryokan guest houses that offer an authentic Japanese experience.

**Food & Local Cuisine**

Sendai is famous for its Robata Grill, Gyutan (Grilled Beef Tongue), and Zunda Mochi (sweet edamame dessert). Try these local delicacies at the many restaurants, izakayas or street food stalls. Japanese dining etiquette is an integral part of the culture, so be sure respect the customs such as saying ‘itadakimasu’ before eating.

**Cultural & Practical Tips**

Japan’s official language is Japanese, and while some residents speak English, learning a few basic Japanese phrases can enhance your experience. The official currency is the Japanese Yen (¥). Tipping isn’t customary in Japan and can sometimes be seen as disrespectful. The country uses Type A and B plugs with a standard voltage of 100V, and WiFi is widely available in most areas.

**Sustainable or Responsible Travel Tips**

When visiting Sendai, opt for eco-friendly options like public transportation or cycling over taxis. Respect the local customs, traditions, and environment. Keep noise levels to a minimum, especially in public spaces, as Japanese culture deeply respects peace and harmony.

**Personal Travel Tip**

One thing to remember when visiting Sendai is that it’s not just the city itself that’s full of attractions, but the surrounding region too. Don’t limit yourself – take the opportunity to visit the nearby towns, hot springs, and particularly the stunning Matsushima Bay. It’s considered one of Japan’s three most scenic views.