## Overview of the Destination:

Aït Benhaddou is a small town located on a hill along the Ounila River in Morocco, renowned for its immaculate reddish-colored ksar or fortified village. Set against dramatic desert landscapes and the High Atlas Mountains, Aït Benhaddou is an architectural jewel and a piece of living history. This UNESCO World Heritage site is noted for being a film and television hub, having served as the backdrop for numerous iconic productions including Gladiator, The Mummy, and Game of Thrones. One visit to this stunning traditional mud-brick city and it’s easy to see why it’s considered a must-see destination in Morocco.

## Best Time to Visit:

The ideal time to visit Aït Benhaddou is during the spring (March to May) and autumn (September to November) when the temperatures are moderate and comfortable for sightseeing. In terms of events, the National Folklore Festival in Marrakech happening every June, incorporates a variety of cultural expressions, from music to dance and crafts, becoming a noteworthy experience for tourists who’d want to immerse in the local culture.

## Climate & What to Pack:

Aït Benhaddou experiences a desert climate with hot summers and chilly winters. Opt for lightweight, breathable clothing during the hot months and warmer layers during the cooler season. Always carry sunscreen, a hat, and plenty of water. Respectful clothing that covers shoulders and knees is recommended when visiting religious sites.

## Getting There:

The nearest major airport to Aït Benhaddou is Marrakech Menara Airport, located approximately four hours away by road. Various shared taxis and buses serve the route from Marrakech to Aït Benhaddou daily. Passengers from most countries can enter Morocco visa-free for up to 90 days, but it’s advisable to check the latest regulations related to your nationality.

## Getting Around Locally:

Public transport is minimal in Aït Benhaddou. The town is small enough to explore on foot, which is ideal, considering the beautiful, narrow winding streets. For longer journeys, such as to nearby towns or attractions, consider hiring a taxi or a private car.

## Safety Tips:

Aït Benhaddou is generally considered safe for tourists. Beware of local scams, including unnecessary ‘guiding’ services that locals may offer. Always negotiate taxi rates before your journey begins. Dress conservatively, especially in religious sites, as respect for local culture is appreciated.

## Top Things to Do & See:

Walking through the old town is a must – exploring its labyrinthine streets and enjoy panoramic views from the upper levels. Don’t miss out the old granary at the top of the hill and the Maalem, the house of a religious leader. For film enthusiasts, a tour to the Atlas Film Studios, dubbed as “the Hollywood of Morocco”, is a must.

## Where to Stay:

Accommodation options in Aït Benhaddou range from inexpensive guesthouses to luxurious paradors. For a budget stay, consider Ksar Ait Ben Haddou or Chez Brahim. For a mid-range space, look towards Dar Mouna. If luxury is your preference, the Kasbah Ellouze comes highly recommended.

## Food & Local Cuisine:

Prepare to indulge in Moroccan delicacies like Tagine, a slow-cooked savory stew, and Couscous. Most restaurants and guesthouses offer a variety of these. Don’t miss out on mint tea – the national drink of Morocco.

## Cultural & Practical Tips:

The official currency is the Moroccan Dirham, and the primary language is Arabic, although French is also widely spoken. Tipping is customary and appreciated in Morocco. Electrical outlets are type E (European) with a standard voltage of 220 V. Free Wi-Fi is available in most accommodations and some restaurants.

## Sustainable or Responsible Travel Tips:

Respect the local culture, especially when visiting historic and religious sites. Always ask for permission before taking photographs of locals. Support local artisans by shopping in the medina’s souks. Remember to reduce waste and conserve water, as it’s a scarce resource in desert areas.

Lastly, my personal travel tip for Aït Benhaddou – take your time! Soak up the atmosphere, enjoy the enchanting sunsets over the old town, and fully embrace this magical Moroccan destination.